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Monday, July 30, 2012

Selena Gomez Partners With Case-Mate - Artistdirect.com

Mon, 30 Jul 2012 11:32:58

Selena Gomez Partners With Case-Mate - She will rep a line of fashion-forward phone cases

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You know, your smartphone case says a lot about you and your personal style! That's why actress, singer and entrepreneur Selena Gomez, who is also Justin Bieber's GF, is partnering with Case-Mate as a part of its upcoming "Right Case, Right Occasion" marketing campaign.

Gomez will showcase Case-Mate's line of fashion-forward smartphone and tablet cases in an integrated marketing campaign that will include broadcast, digital, and social media-based programming. So she will be promoting the cases in a variety of media methods.

Case-Mate is the international design company known for creating fashion-forward accessories that protect, adorn, and enhance mobile technology.

"Fashion has become a huge part of my life, and I want to share this experience with all of my fans," said Selena Gomez. "I'm really excited about partnering with Case-Mate; they have so many stylish and beautiful cases that I can switch out and use to accessorize any outfit."

The campaign is set to air beginning in September 2012.

Are you looking forward to picking up a Selena Gomez-endorsed Case-Mate accessory?

â€"Maggie Pannacione
07.30.12

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Tags: Selena Gomez, Justin Bieber

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